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Every Door Direct Mail® is a service provided by the United States Postal Service that lets you target specific mail carrier routes and send a mail piece (called a flat mailer) to every residential household along the route. You don't need to have addresses, names, or any contact info at all - the USPS just sends your mailer to everyone on the route.

All Every Door Direct Mail piece must have the entire mailing label on the "top half" of the piece. The orientation of the label, whether it's applied on the long or short side, does not matter (except that labels placed parallel to the shortest end must not be upside down). The shortest end will always be the top half of the piece. Length is always the longest side.